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Services 03 Digital Experiences

Fast, or it does not count.

A website that takes fifteen seconds to show its first sentence has already lost the visitor it was built for, whatever it looks like. We design and build sites and platforms to a standard we publish and re-measure: Lighthouse 95 or better on every public route, accessibility 100, layout that does not shift, and testing on the phones your audience actually holds.

The standard
Performance 95+, accessibility 100, CLS zero
Measured on
Every public route, before handover
Built with
Astro, Next.js, Go, Supabase, Postgres

The proof is the page you are reading.

Our own site is the shortest version of the argument. The old one was a purchased theme: 11,965 KiB on the homepage, main content arriving at 4.7 seconds, accessibility 85. This one weighs 242 KiB, reaches main content in 1.8 seconds, and scores 100 for accessibility. Forty-nine times lighter, same business, same story.

None of that came from a plugin. It comes from a stack that ships almost no JavaScript, fonts self-hosted and preloaded only where they appear above the fold, motion that never hides the largest text while it loads, and every route measured before anyone calls it finished. The method is not exotic. It is just applied every time.

Homepage of the HKM Construction website
A project-led site for a design-build practice

Digital   experiences   that   do   not   just   look   good.   They   work.

The diagnosis

How it usually presents.

Almost always the platform underneath, almost never the content on top.

  1. 01

    It looks fine on your laptop and is unusable on a phone in the field.

  2. 02

    Several seconds pass before a visitor can read a single sentence.

  3. 03

    Editing a page means asking whoever built it.

  4. 04

    The homepage is one enormous image and seven font families.

  5. 05

    You pay monthly for plugins that exist to fix the theme.

  6. 06

    You cannot say what any of it produced last quarter.

What we build

Six things we build.

01

Websites and web platforms

From editorial sites to applications with routing, logic and accounts behind them. Astro where content leads, Next.js where the interface does, Go and Postgres where the data does.

02

UX and interface systems

Structure, flows and a component system built from your brand tokens, so page two costs less than page one and everything still matches at page thirty.

03

Performance engineering

Payload budgets per route, image pipelines, self-hosted preloaded fonts, and motion that never delays the largest text. Speed treated as a build constraint rather than a plugin.

04

Accessibility as standard

Keyboard paths, contrast measured rather than eyeballed, alt text everywhere, and reduced-motion states that still carry the full meaning. We target 100 and record the score with the date.

05

Audits and rebuilds

A measured verdict on the site you have: what it weighs, how long it makes people wait, what it fails, and what is worth rebuilding rather than patching.

06

Content, media and support

Photography and video integrated properly, a CMS your team can actually run, training, and a support window so the site keeps improving after launch.

Proof

Measured, not described.

Delivered

Our own rebuild, measured

InPlace Creates

The old inplacecreates.com scored 65 for performance and 85 for accessibility, weighed 11,965 KiB on the homepage and took 4.7 seconds to reach main content. This site scores 99 to 100 on every public route, 100 for accessibility, weighs 242 KiB, and reaches main content in 1.8 seconds with no layout shift. Forty-nine times lighter, on the same story. Every figure is dated in our audit record and re-run before it is quoted.

Prototype and proposal

Website performance rebuild

A children’s foundation

Measured against their live site: performance score 50 to 97, largest contentful paint 13.9 seconds to 2.4 seconds, page weight 34.5MB to under 0.4MB.

Delivered

Cinematic, project-led website

HKM Construction

A two-column project grid opening into named case studies, each with location and years, with measured scroll motion and a palette restrained enough to let the architecture lead.

Delivered

A platform, not a brochure

EPC Aviation

Built to route three audiences fast: institutions toward a booked consultation, pilots toward training near them, and partners toward the equipment. Bilingual in English and German for the European partner network.

Delivered

Story-first site with giving built in

Nkishon Mission Foundation

An editorial site for a missions foundation working among the Samburu, with sponsorship and campaign pathways woven through the journey rather than parked behind one donate button.

Delivered

Websites

Kikao Pride and KCiti Homes

A website for Kikao Pride, an engineering company, and one for KCiti Homes. Both delivered.

How we work

Six steps, all measured.

  1. 01

    Audit what exists

    We measure the current site before discussing the new one: weight, wait, accessibility failures, and what visitors actually do on it. The brief writes itself once the numbers are on the table.

  2. 02

    Structure before surface

    Sitemap, page purposes, and the one action each page exists to produce. Buttons navigate to real pages; nothing scrolls you down the page and calls it a journey.

  3. 03

    Design in the browser

    Design tokens taken from your brand, components built once and reused, reviewed on a real device early. Feedback lands on the actual thing rather than a picture of it.

  4. 04

    Build to a budget

    A payload budget per route, images through a pipeline, fonts self-hosted and preloaded, motion transform-only so the largest text is never hidden while it loads.

  5. 05

    Verify on real viewports

    Desktop settle state, hard-refresh behaviour, and a 390 by 844 portrait pass, because desktop hero compositions do not survive a phone crop. Console clean, no horizontal overflow.

  6. 06

    Audit, then hand over

    Lighthouse on every public route, recorded with the date. Then CMS training, documentation and a support window, and a re-measure any time the numbers get quoted.

Working together

Three ways in.

Website audit

Fixed fee

A measured verdict on the site you have: performance, accessibility, structure and conversion, delivered in writing with a prioritised list of what to fix and what to rebuild. Credited against a build if you proceed.

Design and build

Fixed fee, phased payments

The full project: structure, design, build, content integration, audit and handover, scoped against agreed pages rather than an open-ended hourly count.

Care and iteration

Monthly retainer

Content updates, new pages and sections as the business changes, and the performance and accessibility numbers held where we left them.

No cookie-cutter packages. The audit is the honest way in: it costs a fraction of a rebuild, and sometimes it tells you not to rebuild.

Get your site measured

This is for you if

  • Your site is slower and older than the business it represents.
  • You are about to spend on advertising that will land on a page which cannot hold it.
  • Your audience is on phones, on mobile data, and often far from a city.
  • You need to edit the site yourself without breaking it.

This is not for you if

  • You want a five-page template site at template prices.
  • You want it live next week regardless of what it says.
  • The site is fine and the real problem is that nobody is being sent to it.

We only build what removes real work.

Questions

Before you ask.

WordPress, or something else?

Usually something else. Most sites we are asked to fix are a theme plus a stack of plugins, and the weight of that combination is the problem we are being hired to solve. Where a client genuinely needs WordPress we will say so. Where they do not, we build something lighter that their team can still edit.

Can our team edit it?

Yes. We set up editing for the parts that genuinely change, and train your team on it. What we do not hand over is a page builder that lets anyone quietly undo the performance you paid for.

What about SEO?

The technical half is built in: real metadata, structured data where it earns its place, a sitemap, semantic markup, and speed, which is itself a ranking factor. The half that depends on publishing consistently is yours, and we will say that plainly rather than sell it as a package.

Do you host it?

We deploy to modern hosting in your name where you want that, so the site and the domain stay yours. We can manage it under a retainer, but you are never locked to us to keep the site up.

Do the scores stay high after launch?

They stay high unless something undoes them, which is why we hand over a site with a payload budget rather than an unbounded page builder. We re-measure on request, and we record the date beside every number we quote.